Clik here to view.
Teen Trends for Back to School Promotion Planning 2018
Can you hear it? It’s the school bell ringing. Time for your back to school promotion planning! So what trends should you know about as you plan for this back to school season? Here is where it’s at...
View ArticleClik here to view.
Marijuana Marketing Making Us Dizzy and Confused
This post on marijuana marketing was contributed By Fae Savignano, EVP, Marden-Kane Digital. In the United States the use and possession of marijuana/cannabis is illegal under federal law for any...
View ArticleClik here to view.
How to Run a Legal TikTok Contest or Sweepstakes
TikTok does not currently have any posted contest guidelines, but that doesn’t mean that there are no rules. To keep your TikTok Contest or Sweepstakes legal you should adhere to these seven basic...
View ArticleClik here to view.
How to Run a Legal Scavenger Hunt
Ever thought about running a treasure hunt or scavenger hunt as part of your brand’s marketing efforts? A legal scavenger hunt is the way to engage your loyal customers and offer a fun, immersive...
View ArticleClik here to view.
8 Creative Employee Incentive Ideas to Inspire Your Work From Home Staff
COVID-19 has turned many companies upside down in how they approach their work and the engagement of their employees. Here are 8 employee incentive ideas to inspire your work from home staff to work...
View ArticleClik here to view.
11 Small Business Social Promotion Ideas for the Shutdown
Small businesses, especially those considered non-essential right now, have to come up with creative ideas to retain loyal customers and ensure that they will have a business to reopen. For most...
View ArticleClik here to view.
Ideas to Build Brand Equity in Times of Crisis
Before we dig into the nuts and bolts, let’s define what it means to build brand equity. By definition brand equity is the commercial value that derives from consumer perception of the brand name of a...
View ArticleClik here to view.
Top 10 Promotional Marketing Articles of 2020
Announcing our top 10 promotional marketing posts from 2020. It has been a wild year, but businesses are finding new ways to market and promote themselves using games and incentives. These are the 10...
View ArticleClik here to view.
March Madness: How to Run a Bracket Challenge
March means the return of flowers, longer hours of daylight, St Patrick’s Day – and March Madness. The annual bracket challenge basketball tournament is known to basketball fans and non-fans, on TVs in...
View ArticleClik here to view.
Run a Legal Pay to Play Sweepstakes
The newest promotion trend is to run a pay to play sweepstakes where you can earn entries with purchase. For many e-commerce providers, a sweepstakes with the chance at winning a high value prize can...
View Article
